AccelaCast Adapts Interactive Video Program for Delivery in Five Languages

Flexible architecture enables viewers to select language of choice, broadening global reach of Symantec program

SOUTHBOROUGH, MA – June 17, 2010 Accela Communications Inc., a leading marketing technology company, announced the release of “Overcome the Challenges and Complete the Promise of Virtualization,” produced for Symantec in five languages: Chinese, German, English, French and Korean. The interactive video program was originally recorded in English and features an interactive menu that enables viewers to select their preferred language with localized transcripts for reference during the program.
.

The AccelaCast platform features a highly flexible architecture that supports the creation of programs in a wide array of layouts and designs with differing objectives or branding. This platform flexibility is especially useful for global marketing campaigns; companies can develop content once and deliver it in many markets to create cultural relevance using localization services, including:

• Localization of registration module, player controls, and full player interface
• Localization and redeployment of program content including: transcript, contents, slides/animations, resource page, speaker bios, evaluation questions, Q&A/FAQ, all messages and all program identification and branding elements.
• Audio overdubbing, encompassing a complete reintegration and synchronization of all content elements.
  

Betsy Bellar, VP of Production for Accela Communications commented, “As a global technology leader, Symantec needed to deliver their program in multiple languages to create cultural, linguistic, and commercial relevance to specific localities. We were able to accomplish that by providing a fully integrated interactive menu that let’s users choose their preferred language before viewing.”

Visit the site here - http://www.accelacomm.com/jaw/aci_pr/1/50934957/

About Accela Communications

Accela Communications is a marketing technology company that provides software and services to produce, deliver and measure interactive video communications across a wide range of industries including healthcare, information technology, financial services, marketing services, and other business sectors. The company that creates opportunities for market and audience engagement with the AccelaCast® multimedia platform and the AccelaWorks® data acquisition, measurement, classification and delivery system. The company generates actionable results through our Healthcare Solutions Group for all of the top twenty pharmaceutical companies, as well as for customers like HP, Philips, EMC, SAP, Thermo Fisher Scientific and others.

###

More news...