Accela Communications Reports Record Financial Growth in 2008

Despite economic downturn, company grows 31% with impressive gains in Healthcare communications and education programming

SOUTHBOROUGH, MA – January 27, 2009  Accela Communications, Inc., a leader in interactive multimedia communications, is pleased to announce record gains in revenue in 2008, with a growth rate of 31% over 2007. Significant gains were realized in the Information Technology, Finance and Marketing Services industries, but especially strong growth came in the Healthcare communications and medical education field where online delivery is gaining momentum and effective measurement of viewer behavior is critical to successful outcomes measurement. The AccelaCast software platform allows companies to build unique multimedia programs to meet differing objectives through customized design, navigation and data collection options, which are then analyzed and reported on through the AccelaWorks web response management system. Some of the key supporters and end clients in the healthcare communications area include Abbott, American Heart Association, Bausch & Lomb, Boston Scientific, Eli Lilly, Johnson & Johnson, Merck, Pfizer, Philips Respironics, Sanofi-Aventis US and Wyeth.

“Despite a challenging economic environment, Accela Communications’ revenues grew 31% in 2008. This is a testament to the value our interactive software and services provide to companies who need to deliver and measure sophisticated online video programs,” said Bill Reinstein President and CEO of Accela Communications. “In 2009 we will continue to focus on the pressing challenges that our customers face and will continue to provide them with a highly flexible software platform to attract and engage their audiences, along with the ability to actually measure results – a key component of success.”

2008 Company Highlights

• Unique viewers of AccelaCast programs grew 45% overall and 298% within the Healthcare Communications area, versus 2007.
• Total view time of AccelaCast programs grew 83% overall and 225% within the Healthcare Communications area, versus 2007.
• Released AccelaWorks 4.5 with an updated web response management system that provides unprecedented support for measurement of online video interactions, including learning assessment data and analytics.
• AccelaWorks registrations increased 165% overall, versus 2007.
• Announced new Microsite and Landing page services designed to help marketers roll out Microsites or landing pages quickly, with the infrastructure to support complex registration and reporting requirements.

For more information about production services, please visit: http://www.accelacommunications.com

About Accela Communications

Accela Communications creates opportunities for market and audience engagement with our AccelaCast™ rich-media platform and our AccelaWorks™ data acquisition, measurement, classification and delivery system.  The company generates actionable results for customers like Boston Scientific, EMC, Eli Lilly, the Federal Reserve , HP, MC Communications, Merck, Pfizer, SAP, Thermo Fisher Scientific and Wyeth.  For more information, visit www.accelacommunications.com.

For More Information Contact:

Ann Roskey

VP, Marketing

Accela Communications, Inc.

ann_roskey@accelacommunications.com

508.303.9704

More news...