Online Video Best Practices
Producing video can be a simple excercise, but if you want want to create something that truly engages your audience -- and be able to measure the results -- there are many things to consider.
This blog is dedicated to helping you plan your production for maxiumum efficiency, choose the right interactive video delivery format, and last but not least, determine and measure the right engagement measurement metrics. Producing interactive multimedia that looks good and is optimized for web delivery is one thing, but in today's environment, you've got to be able to measure the impact and performance in order to justify the real ROI.
Best Practices for Interactive Multimedia in Healthcare Communications
This blog is devoted to providing guidance on how to use interactive multimedia in healthcare communications and medical education to create and reinforce relationships, train more effectively, and inspire action. Read on to learn how interactive media can be used to produce objectively measured changes in behavior along with gains in knowledge and awareness.
Online Data Collection Best Practices
Here we discuss best practices in web response management -- the techniques that are essential for building relationships with new visitors to your web site and managing the data that goes along with those activities. We share our tips and strategies to help you manage your online registration processes, from the point of creation and data collection, all the way through to the distribution of clean records to one, or many points of integration.
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